Is franchising the right way to grow your business?
Franchising can be a way to expand a business, but it needs a model that someone else can operate successfully and a franchisor ready to support them. Before you invest in recruitment, it is worth examining whether the numbers, systems and customer demand support the idea.
I help business owners assess the opportunity and, where franchising is suitable, develop the practical foundations for a franchise network.
From feasibility to the first franchisees
- 01
Assess the opportunity
We examine the business model, trading history, demand, operating requirements and likely returns for both you and a franchisee. The aim is to identify whether franchising is workable and what needs attention before you proceed.
- 02
Develop the franchise model
I help you work through the proposed fees, territory approach, support requirements and financial projections. We consider the resources you will need to establish and support the network.
- 03
Document how the business works
I help develop operating manuals and training materials so that the methods behind your business can be understood and used by other people.
- 04
Prepare for specialist legal work
We identify the commercial arrangements that need to be reflected in the franchise documentation and advise on franchise agreements. We work with specialist franchise solicitors as necessary for the legal requirements relevant to your plans.
- 05
Prepare the recruitment offer
I help develop the marketing materials, profiling, recruitment advertising and candidate process. This includes how enquiries will be handled and how prospective franchisees will be assessed.
What we will agree
Depending on the assignment, the work may include a feasibility assessment, development plan, financial model, operations manual, franchisee profiling, recruitment materials and launch support. We will agree the scope and fees before work begins.
Client stories
What clients say
Clients describe their experience of working with me below.
Clive has been responsible for our franchise development and franchisee recruitment from fledgling start up to a national network. It’s a mark of his professionalism and ability that we’re still working together 24 years later!
Is my business suitable for franchising?
A successful business is a starting point, but it also needs to be repeatable, financially workable for a franchisee and supported by clear systems. A feasibility assessment can help identify whether franchising is suitable and what needs to be put in place.
What does setting up a franchise involve?
The work can include feasibility, financial planning, defining the franchise model, operations manuals, training, specialist legal documentation and preparing the recruitment offer. We agree the stages needed for your business rather than assuming every assignment is the same.
How long does it take to franchise a business?
It depends on how well established and documented the business is, what needs developing and the resources available. We can discuss a realistic programme after reviewing your starting point. It is better to prepare properly than recruit before the model is ready.
Do I need a franchise solicitor?
Specialist legal advice is important when preparing or reviewing a franchise agreement. My role covers the business and commercial work; a suitably qualified solicitor may be required should more specific advice be needed on legal rights, obligations and documentation.
Let’s talk
Talk through your franchising plans
Tell me about your business and why you are considering franchising. We can use the initial conversation to identify the questions that need answering and whether further work would be useful.
- A free initial conversation of around an hour
- No obligation
- Speak directly with Clive
Request a free consultation
Tell me a little about your situation and when you are available. I’ll be in touch to arrange a free initial consultation of around an hour.